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2/20/2010

Toyota Motors

An article published in The New York Times on February 12, 2010, “Toyota’s Wrecked Image Needs the Right Bodywork,” described the situation that Toyota Motors is facing today. It goes back in the past and relates Toyota’s situation with other instances like this that affected Bridgestone, the Japanese tire maker, and Johnson & Johnson. However, these companies were able to get out of this situation and restore their reputations. Millions of cars are being recalled because of gas-pedal problems, production stalled, and executives now in the hot seat for Toyota Motors. Since this has happened in the past with other companies, hopefully Toyota will follow their paths that they had taken. However, this is such a dangerous mistake on Toyota’s part because of the safety of the vehicles. I feel as if Toyota will get through this in time because before this happened they had a reputation of reliable vehicles. The article mentioned that Toyota did apologize for what they did so that helps too. Everyone makes mistakes, some good and some bad. So hopefully consumers will recognize this fact and forgive Toyota Motors. I know that it is a serious issue, but they are willing and trying to fix the problem.
Would you buy a vehicle from Toyota Motors knowing that they had a recall because of the safety of their vehicles?

Response to "Shiny Suds" Commercial

This is in response to Bobby Lyons post:
After watching this small ad, do you think it got its point across and in an appropriate way?
I do think it got its point across, but NOT in an appropriate way. The “Shiny Suds” video was a very inappropriate commercial. As I was watching the beginning, I thought it was just going to be a normal commercial selling some kind of cleaner. Then as it went on, I started to feel really uncomfortable with what I was watching. I know that they wanted to make a funny commercial that was different than any other, but the context of it was somewhat disrespectful. The things that suds were saying to the woman were forms of sexual harassment which is a very serious and controversial issue. It was very insensitive to women to produce this commercial because victims of sexual harassment and abuse may be responsive to this. Also young children may view this and think it is okay to say and do these kinds of things to women. This is not acceptable and people wonder why there are so many cases of violence around the world today. Television and the media have a significant impact on society, and people should be careful of what is produced.
Do you agree with this or do you feel as if I have a different view because I am a woman?