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2/20/2010

Response to "Shiny Suds" Commercial

This is in response to Bobby Lyons post:
After watching this small ad, do you think it got its point across and in an appropriate way?
I do think it got its point across, but NOT in an appropriate way. The “Shiny Suds” video was a very inappropriate commercial. As I was watching the beginning, I thought it was just going to be a normal commercial selling some kind of cleaner. Then as it went on, I started to feel really uncomfortable with what I was watching. I know that they wanted to make a funny commercial that was different than any other, but the context of it was somewhat disrespectful. The things that suds were saying to the woman were forms of sexual harassment which is a very serious and controversial issue. It was very insensitive to women to produce this commercial because victims of sexual harassment and abuse may be responsive to this. Also young children may view this and think it is okay to say and do these kinds of things to women. This is not acceptable and people wonder why there are so many cases of violence around the world today. Television and the media have a significant impact on society, and people should be careful of what is produced.
Do you agree with this or do you feel as if I have a different view because I am a woman?

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